It was Halloween and the wife and I were in the process of selling our flat. Given the season, I thought why not make our listing topical by sneaking a creepy ventriloquist’s dummy into each of the estate agent’s photos? The missus wasn’t totally sold on my strategy, but a day after the listing went live Rightmove’s social media department picked up on the stunt and posted it to their Facebook page. Two weeks later the flat was sold. That shut her up.
The following is a genuine chain of communication between myself and a prospective buyer. For reasons unknown, he never made us an offer…
The above was a clipping from David’s book, But… You’re a Horse. You can pick it up as a Christmas stocking-stuffer HERE.